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Digital Printing For Your Catalogs
With the advent of digital technology, reproducing your marketing materials such as your catalog printing pieces, are now easier, faster, and more accurate.
Digital catalog printing is a method that produces your catalog prints directly from a computer file, effectively eliminating additional mediums such as a color proof or a plate. A powerful link with a computer basically produces quicker turnaround times, lower production and setup costs, as well as it allows you to personalize your catalog printing documents in fewer time possible.
And because you only need a computer to transfer the catalog printing images, you are able to have images and graphics that are true to the original. The digital printing technique also allows you to have catalog printing on demand, and a whole lot more.
So how does digital printing works? The printed data is provided in discrete digital dots at varying resolutions that allows users to scan, store and manipulate the information made available.
Digital printing companies then, are companies that provide this type of printing service, with state-of-the-art equipment and full color catalog printing process. Most of the time, digital printing companies have added features like an online catalog printing quote system that lets users have instant pricing for their catalog printing projects.
There are varieties of services that a professional digital printing company can offer: from standard print projects like catalog printing, brochure printing, label printing, envelope printing, business card printing, flyers printing; to other services like custom printing, four color printing, single and multi-part business form printing, as well as other commercial printing types.
A digital printing method is different from, say, a litho printing technique because of: (1) each of the impression made on the paper may differ; (2) the ink or toner used to print the catalogsdoes not absorb easily, instead, they usually form a layer on the surface of the paper; and (3) less wastage on paper and the chemicals used to set up the digital printing press.
Still, there are many ways to use digital printing. There’s the digital inkjet printing that is more appropriate for home use, as well as for many small businesses. Inkjet printers nowadays are very popular because of their reduced price, without sacrificing the quality of the output.
On the other hand, thermal wax printers produce excellent quality printouts with brilliant and vivid colors. However, this kind of printer needs very smooth coated paper stock, or transparencies to get you the best output.
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